
Appendix Resources
Glossary Workbook
110
Promotion & Tracking Tools
Research & Trends
Resource
Resource
An interactive tool that gives you
key information and insights about
your YouTube audience and video
performance.
Compare searches in specific regions,
categories, time frames, and more.
Create video ad campaigns that reach
audiences with video ad formats.
Find words and phrases people search
for based on your category or keyword.
Real-time global insight into what’s
trending on YouTube.
www.youtube.com/analytics
www.google.com/insights/search
adwords.google.com/video
adwords.google.com/keywordtool
www.youtube.com/trendsdashboard
YouTube Analytics
Google Insights for Search
AdWords for video
AdWords Keyword Tool
YouTube Trends Dashboard
Description
Description
Link
Link
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