Google YouTube Creator Playbook Guide Education Instrukcja Użytkownika Pobierz pdf (Strona 34)

Video Optimization

Tags

Consider including tags that capture specic questions (i.e.

why is laughing contagious, how to divide fractions) in

addition to keywords. What questions does your video

address that your audience is likely to search for?

Brainstorm about these questions, and include these tags.

If you’re writing tags for academic courses or lessons:

• Include the name of the course, lesson and/or

instructor.

If you’re writing tags for single, self-contained

edutainment videos:

• Align your tags with high-popularity search trends.

Tip: Are you looking to apply the same metadata settings

across several videos? Save time by using default settings!

Read more here: goo.gl/uMb8f

Thumbnails

Sesame Workshop 2012

• /SteveSpanglerScience

• /numberphile

Remember that it is a violation of YouTube Terms of Service to use misleading metadata on your

videos.

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Google YouTube Creator Playbook Guide Education Instrukcja Użytkownika Strona 34