Google Grants Account Creation Guide Instrukcja Użytkownika Pobierz pdf (Strona 11)

people looking for exactly what we had to offer so that we could ensure that we had a

strong click through rate (CTR) and quality score. To finish building our account, we

created two ads for our _____________ (theme) ad group.

As you can see, these two ads were directly connected to our keywords. Because both of

these ads spoke directly to our target audienceʼs needs, they clicked on them, bringing

us ______________ and _____________.

_________________

www.__________.org

_________________

www.__________.org

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Google Grants Account Creation Guide Instrukcja Użytkownika Strona 11