Google Search hero Utility Belt Instruction Manual Instrukcja Użytkownika Pobierz pdf (Strona 16)

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“Now I want to review poorly performing keywords: those that

haven’t generated any clicks after receiving 500 impressions.

I would pull a report using the previous interface. Instead I use

ﬁlters in the new interface to ﬁnd these terms.”

“That pesky keyword ‘pesto’ is the only one. No clicks at

all. I think I’ll change the ad text and give it another go.”

Use ﬁlters to identify high potential keywords

Click ‘Filter keywords’ here to

bring up the ﬁltering option

The ﬁlter option now

appears in orange

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Google Search hero Utility Belt Instruction Manual Instrukcja Użytkownika Strona 16